How much does a new bike really cost? We reviewed 586 bikes for sale in the Emilia Sport online store and calculated the median price and price range for each bike category, within which the middle half of the selection falls. The result is a concrete price map to support your purchasing decision.
In short: the median price of a city electric bike is €3,534, a gravel bike €2,999, a racing road bike €6,499, and a full-suspension electric mountain bike €5,799. Below are all the categories where the price difference is greater than you might expect.
Bike price levels by category
The prices in the table are the online store prices in euros, including VAT. The price of the cheapest option, such as the smallest frame or the most affordable equipment, has been calculated for each product, and the "middle half" refers to the price range below which 25% and above which 25% of the products in the category fall.
Electric bikes
| Category | Products | Median price | Middle half |
|---|---|---|---|
| Electric mountain bikes, hardtail | 18 | €2,950 | €2,799–3,699 |
| Touring electric bikes | 38 | €3,249 | €2,799–3,699 |
| City electric bikes | 72 | €3,534 | €2,999–4,199 |
| Hybrid electric bikes | 25 | €3,949 | €3,349–5,269 |
| Full-suspension electric mountain bikes | 47 | €5,799 | €4,499–7,379 |
| Electric gravel and road bikes | 18 | €6,449 | €5,649–8,299 |
| Lightweight electric bikes | 37 | €8,699 | €5,199–9,699 |
Road and gravel bikes
| Category | Products | Median price | Middle half |
|---|---|---|---|
| Gravel bikes | 63 | €2,999 | €1,949–6,199 |
| Endurance road bikes | 40 | €4,949 | €2,699–7,999 |
| Racing road bikes | 31 | €6,499 | €4,599–8,499 |
| Aero road bikes | 18 | €7,299 | €5,399–9,699 |
Mountain bikes
| Category | Products | Median price | Middle half |
|---|---|---|---|
| Hardtail mountain bikes | 31 | €1,499 | €1,149–2,899 |
| Full-suspension and trail mountain bikes | 89 | €6,499 | €5,699–6,999 |
City, hybrid and children's bikes
| Category | Products | Median price | Middle half |
|---|---|---|---|
| Children's and youth bikes | 20 | €1,079 | €749–1,249 |
| City bikes | 14 | €1,389 | €1,199–1,599 |
| Hybrid and fitness bikes | 25 | €1,499 | €999–1,699 |
What can be inferred from the figures?
Full suspension costs many times more in the mountains
The median price of a hardtail mountain bike is €1,499, while that of a full-suspension and trail bike is €6,499. The difference is more than fourfold. For electric mountain bikes, the difference is smaller but still clear: the median for a hardtail is €2,950 and for a full-suspension electric mountain bike €5,799, almost double.
The price range for gravel bikes is exceptionally wide
The median price of a gravel bike is €2,999, but the selection is divided into four almost equally sized groups: 18 bikes cost less than €2,000, 17 bikes cost €2,000–3,999, 9 bikes cost €4,000–5,999, and 19 bikes cost at least €6,000. You can therefore buy a gravel bike for almost the same price as a good hybrid bike, but at the top end, prices are comparable to racing road bikes. Read more in our gravel bike selection.
A racing road bike is clearly premium
The median price of racing road bikes is €6,499, and 19 of the 31 bikes cost at least €6,000. Endurance road bikes are more affordable: their median is €4,949, and the category also includes bikes costing less than €3,000. Explore road bikes.
The price of a city electric bike is unusually predictable
Of the city electric bikes, 52, or 72%, cost €2,000–3,999, and the remaining 20 bikes cost €4,000–5,999. There are no city electric bikes costing over €6,000. The median for lightweight electric bikes is €8,699, or about 2.5 times that of a city electric bike. View electric bikes.
Electric bikes already make up almost half of the bikes
Of the 586 bikes examined, 255, or 44%, are electric bikes. The median price of all bikes is €4,149, while that of electric bikes is €3,999. The figure says more about the structure of our selection than the entire market, but it is a good reminder that an electric bike is no longer an exception.
How was the price index calculated?
- Data: Bikes that were on sale in the Emilia Sport online store on November 3, 2026, totaling 586 products. Both regular and promotional products are included. Archived and hidden products have been excluded.
- Price: for each product, the consumer price including VAT of the cheapest option, such as the smallest frame or the most affordable equipment, was used.
- Median: the middle price of the category, which is not affected by extremely expensive or cheap products in the same way as the average.
- Limitation: the figures reflect Emilia Sport's selection, not the entire Finnish bike market. The selection is dominated by Trek, Ridley, Scott, and Hepha.
How to use the price index in your purchasing decision
- First, choose a bike category according to your intended use, such as commuting, gravel riding, or fitness cycling. You can find help in the bike buying guide.
- Compare your budget to the middle half of the category. If your budget is below that, you may want to consider whether the next category is a better fit.
- If the bike is a company bike, calculate the price and taxation in the company bike 2026 guide.
- The costs of owning an electric bike are covered in the article annual running costs of an electric bike.
- Make sure you choose the right size before buying: frame size comparison Trek, Ridley and Scott.
Frequently asked questions about bike prices
How much does a new gravel bike cost?
In Emilia Sport's selection, the median price of a gravel bike is €2,999 and the middle half is €1,949–6,199. There are 18 gravel bikes costing less than €2,000 and 19 costing at least €6,000.
How much does a city electric bike cost?
The median price of a city electric bike is €3,534. The middle half is €2,999–4,199, and the most expensive city electric bike in the selection costs €5,999.
How much does a racing road bike cost?
The median price of a racing road bike is €6,499, and the middle half is €4,599–8,499. The median for aero road bikes is €7,299 and for endurance road bikes €4,949.
How much does a full-suspension electric mountain bike cost?
The median price of a full-suspension electric mountain bike is €5,799, and the middle half is €4,499–7,379. The median for a hardtail electric mountain bike is €2,950.
How much does a children's bike cost?
The median price of a children's and youth bike is €1,079, and the middle half is €749–1,249. You can find the right size in the guide children's bike size by inseam.
The price index is updated
We update the figures at least once a year. This version reflects the situation on November 3, 2026. If you want to check what your budget will cover, explore electric bikes, road bikes, or mountain bikes, or visit our store in Tampere.
